A franchisor looking to raise awareness and communicate the sound ethics of your franchise amongst the ever growing crowd of new franchisors operating with little or no accreditation?
A potential franchisee bewildered by all the claims and hype wanting guidance on the credibility and likely success of your chosen franchise, or just help on deciding what type of franchise would be right for you?
A franchisee who wants to be well informed and have access to help, assistance and guidance which is tailored to the franchise industry and delivered by experienced franchise professionals?
A supplier with services or products that are of benefit to franchisors or franchisees and wanting to ensure that they are aware of you?
If the answer to any of these questions is ‘Yes’ then The Franchise Alliance (TFA) is here to help you.
The principal of ethical franchising is where there is an ongoing, agreed relationship mutually benefiting the parties carrying out business with the assistance of advice, guidance, peer-to-peer and linear support ;following recognised and proven methods with regards to operations, products, services, marketing and training.
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Back in 2005 Channel 4 lost Graham Norton to the BBC, this year the BBC lost Formula 1 & The Great British Bake Off to Channel 4! The retention, attraction and recruitment of talent can make or break a business and this is true of franchised businesses also.
Mel & Sue invested 6 years of their lives into The Great British Bake Off and were quoted as saying "The BBC nurtured the show from its infancy and helped give it its distinctive warmth and charm, growing it from an audience of two million to nearly 15 [million] at its peak.”
Lewis Hamilton has invested more than 21 years into his F1 career.
Why is this relevant to franchising?
The correct answer to this is simple… Staff are the most important asset, right?
But those that see staff as a potential risk to their business aren’t imagining it. Often they are employers who have previously had or heard of bad experiences with employing staff which could be anything from minor workplace conflicts to a claim against them at an Employment Tribunal. We live in a litigious society and as such, even with the best will in the world, it is impossible to eliminate the possibility of litigation.
Here at The Franchise Alliance we like to throw the spotlight on franchisors who we think embody the true spirit of franchising. The kind of franchisor who supports, trains and values his franchisees even to the point of publishing how they like their “brew” (a Northern expression) on the website!
Meet Jamie Cullen the brains behind Mobile Car Spa which he set up in March 2011.
Since its official launch only last month The Franchise Alliance in partnership with the Transmit Start Up Loans Company has helped several entrepreneurs to realise their dream of business ownership.
From car valeting in the North East to property claims management nationally the TFA & Transmit have enabled individuals to purchase their own franchises via start up loans which Transmit as a delivery partner can offer at an interest rate of only 6%. unsecured.
When so many are finding it increasingly difficult to qualify for a loan through the usual channels the availability of such a scheme is proving to be of real benefit to the business community.